To add to your metaphor. The grocery store has also collected enough data on you to know exactly how much you’d be willing to pay for eggs versus how much your neighbor would be willing to pay for eggs. So they show you and your neighbor two different egg prices when you get to the cooler.
There’s a really cool episode of the podcast Factually touching on what you’re talking about.
https://eightify.app/summary/social-issues/prioritizing-disability-needs-in-technology-and-society-factually-239
(Side note, I’ve never seen this website but I really dig that it has question and answer summaries on the bottom. That was super cool.)
Edit: also, as somebody who is disabled who can’t lean forward without intense pain, these wheelchairs would be hell.